Email Verification Tools for Pardot (Account Engagement)

Email addresses are the lifeblood of marketing automation. Invalid, old, or dummy email addresses cause high email bounce rates, which eventually will lead to poor deliverability (sender reputation) and skewed email reporting. Avoid this email marketing nightmare by regularly (or even better, automatically) cleaning your… Read More


Top 10 Tips for Salesforce B2B Commerce

Salesforce Commerce Cloud supports online retailers in marketing, merchandising, shopping experience, fulfillment, customer service, and beyond. Salesforce B2B Commerce is focused on ‘Business-to-Business’ transactions natively on the Salesforce platform (following the core multi-tenant architecture). If you’re familiar with Salesforce B2B Commerce, you may already know… Read More


Getting to Know Blue Road Academy (Formerly RefugeeForce)

Salesforce is a collaborative and supportive community, with everyone willing to help others get a step up in the ecosystem. This is the spirit that Gaspar Rodriguez, Nick Broekema, and Marielle Schweickart wanted to capture when they founded Blue Road Academy (formerly RefugeeForce) in 2018… Read More


Salesforce WebAssessor: 7 Tips to Book Your Certification Exam

WebAssessor is the portal where you schedule Salesforce certification exams. This guide is not a step-by-step guide to booking your Salesforce exam, neither will it be about studying for certifications (which you can find in our Certification Guides collection). Instead, we’ll share the tips you… Read More

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