At the end of last year, IDC forecasted that the Salesforce economy would create 3.3. million jobs by 2022. Whilst this predicted success is undoubtedly positive news for Salesforce professionals – who wouldn’t want to be part of an ecosystem that is powering innovation across… Read More
Man, oh man! Did you get to go to Dreamforce ‘18 this year? I certainly did and it was my first time on a full badge. That was one crazy awesome experience. Now that we are in the aftermath of one of Salesforce’s largest releases,… Read More
The Power of Salesforce Marketing Cloud – and how to offset its Achilles Heel The costly acquisition of Exacttarget (now Salesforce Marketing Cloud) by Salesforce back in 2012 came to certain experts by surprise. Not because it wouldn’t meet Salesforce’s hunger for acquiring top-notch martech… Read More
Rebel announced its forthcoming acquisition by Salesforce at the tail-end of last week. Rebel provide a platform for creating “email that doesn’t play by the rules”, emails delivering interactive experiences, by turning the humble email into an extension of websites or apps. Brands are empowered… Read More
Since the start of my journey with salesforce, my colleagues were always talking about flowers. Whenever we went live with a project, or we were preparing for a presentation, they always had to make sure we had the little flowers. So what are the flowers, or… Read More
Salesforce Fields are simple but vital to the world of Salesforce configurations. Each field holds separate pieces of data allowing you to track and report on information related to your customers, accounts, orders, and more. If you think of Salesforce like an Excel spreadsheet where… Read More
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![Top 5 Salesforce Acquisitions of All-time – where are they now? [UPDATED 2018]](https://i0.wp.com/www.salesforceben.com/wp-content/uploads/2018/02/Top-5-SalesforceAcquisitions-1.png?resize=560%2C315&ssl=1)
