It seemed the right time to put together this list of top Salesforce marketing blogs, for one, the Salesforce Marketing Champions program launched in April, plus there’s a number of newcomer blogs springing up from Pardot and Marketing Cloud influencers with worthwhile solutions, knowledge and ideas to share.
The ongoing success of our Admin and Developer blogs rundown, let’s highlight 25 blogs from influencers and consultancies on the marketing side. There was no strict criteria to qualify for this list, other than having an active and informative blog. Have I missed anyone? Please let me know in the comments!
Pardot Influencer Blogs
The Spot for Pardot (by Andrea Tarell)
The Spot for Pardot has been a Pardot community staple for several years. Andrea Tarell, Pardot consultant & Salesforce MVP, shares how-tos and ideas with a humorous and punchy spin – plus the occasional war story from her 8+ years working with the Pardot platform.
An absolutely indispensable blog for the Pardot community, Jenna Mobly is a long-time blogger that became a household name for Pardot users with her clear-cut best practice advice and tutorials on how to get more sophisticated with Pardot marketing assets.
Paul B. Fischer
Pardot Geeks (by Ben LaMothe, Katie Clubb, Nathalie Starr)
Pardot Geeks is a new Pardot power-house collaboration between Ben LaMothe, Katie Clubb, Nathalie Starr. It seems they’re just warming up, but I reckon this blog will heat up quickly – watch this space!
Morgan updates us on community events, putting her background in journalism to work! She’s covered events such as Boston World Tour, Northeast Dreamin’, and I’m sure many more to come. Read about her career story on finding her Pardot passion.
Marketing Finds (by Lori Trzcinski)
Newcomer alert! Lori is a Marketing manager turned marketing automation/CRM consultant (best of both worlds), and has just started out with Marketing Finds – check it out here.
Marketing Cloud Influencer Blogs
SFDCFanBoy (by Manish Thaduri)
SFMC Geeks (by Nathalie Starr)
Nathalie is back again on the list, showcasing her marketing automation dexterity this time with ‘SFMCgeeks’ (sister blog to PardotGeeks). With the tagline “Help from one SFMC Admin to Another”, Nathalie has been consistently helping fellow Admins by publishing pretty much everyday in 2020 – very impressive!
Tidbits For You (by Shibu Abraham)
Shibu has a great collection of ‘tidbits’ on his blog, designed to be shorter digestible posts on specific subjects. He also has a great video series on SFMC Automation Studio that is worth watching to prepare for certifications.
MCchat (by Elliot Harper)
No Salesforce blog round-up would be complete without the King of AMPScript, Elliot Harper. Elliot has an encyclopedic knowledge of Marketing Cloud, which he shares in video format on his blog MCchat.
Find more on The AMPScript Guide by Elliot (in collaboration with Adam Spriggs).
Sprignaturemoves (by Adam Spriggs)
Another King of AMPScript, Adam Spriggs, has built up an AMPScript goldmine on Sprignaturemoves, his personal blog. Find tips on other aspects of Marketing Cloud, such as known issues, Journey Builder, and SQL.
Find more on The AMPScript Guide by Adam (in collaboration with Elliot Harper).
Jyothsna certainly knows Marketing Cloud well! She’s a Marketing Cloud Consultant, oh… and 15x Certified Salesforce Application Architect! Look to her blog for curated resources that pool together highlights from meetups and other events eg. Technical Marketers Meetings.
HowToSFMC is run by a group of SFMC users and consultants who have built new functionality with the goal of “expanding where the documentation ends”. In addition to articles, they run competition-style ‘Tasks’ where readers can submit solutions every month.
AMPScript.xyz is another great AMPScript resource by Ivan Razine, with a clean, no-fuss layout.
Sfmarketing.cloud (By Zuzanna Jarczynska)
Nebula are a UK-based consultancy with a strong team of consultants, and an equally solid blog! I promise that soon after landing on their site, you will quickly find out something that you didn’t know before.
Founded by Pardot evangelist, Casey Cheshire, the Cheshire Impact blog, powered by their incredibly talented team, attracts a whole lot of Pardot buzz, covering a range of topics, both in Pardot and thought leadership.
Idealist Consulting are based in Portland with a blog that really ‘pops’! Contributors include Pardot Solution Architect/Marketing Champion Kirsten Kippen.
DESelect are a Belgium-based Salesforce AppExchange ISV that developed an easy, drag-and-drop interface for data segmentation in Marketing Cloud. Naturally, their content revolves around segmentation and data models, but you will find plenty of tutorials and use cases by industry.
Other consultancy blogs definitely worth checking out: