Email addresses are the lifeblood of marketing automation. Invalid, old, or dummy email addresses cause high email bounce rates, which eventually will lead to poor deliverability (sender reputation) and...
Progressive Profiling is an out-of-the-box Pardot Form feature. When a prospect returns to a form, only form fields that the prospect has not previously completed will be shown. For...
Salesforce Marketing Cloud implementations involve setting up a new Marketing Cloud account, or making a specific enhancement to an existing account. There are specific requirements that are set out...
Creating a report to see Campaigns and the Leads or Contacts that are members of Campaigns is pretty straightforward. To see Campaigns without Leads requires that you leverage a...
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