How to Connect B2BMA Components (That Use Different Datasets)
When using Pardot B2BMA (B2B Marketing Analytics), there may come a time when you want to tweak the dashboards to use your own custom components, or replicate a component...
A History of Salesforce Marketing Cloud and Pardot
Salesforce Marketing Cloud and Pardot (Marketing Cloud Account Engagement) have become two of the leading platforms for multi-channel marketing, and the go-to choices for Salesforce customers looking for marketing...
How to Use Conditional Completion Actions with Pardot
Completion Actions are one type of Pardot (Marketing Cloud Account Engagement) automation that fires each time a prospect makes an activity on a marketing asset. You add Completion Actions...
Will Pardot Become Part of Marketing Cloud?
A surprise lay in wait for the Salesforce marketing community. News broke in April 2022 that a set of Marketing Cloud products were receiving a new name – including...
