Account Engagement Business Units are separate databases within a single Account Engagement instance that allow you to partition prospects, campaigns, and assets. They’re typically used at enterprise organisations. Salesforce...
Einstein Bots are a powerful tool that use Artificial Intelligence (AI) to improve the customer service experience. Einstein Bots can live on many channels, including SMS, Chat, Slack, Facebook...
Reporting and analytics is a core part of marketing automation – after all, how else are you able to keep a pulse on the impact of your marketing activities,...
I recently decided to learn something new by diving into the world of Einstein products. But where is the best place to start? With the “free” ones, of course!...
SLDS stands for Salesforce Lightning Design System. In short, this is a set of standard design patterns to style your custom components in a uniform way that’s consistent with...
A Salesforce Solution Architect is a strategic advisor who is able to translate a long term vision into definitive requirements across different Salesforce clouds. To become a B2B Solution...
There are some aspects of Salesforce that are tricky for admins. To a user, these may seem like simple requests, but admins understand that Salesforce has its quirks. Luckily,...
With the Summer ‘22 release fast approaching, Salesforce have now dropped the release notes, including the full low-down of what’s new in Flow. With Process Builder and Workflow Rules...
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