Admins / Users

10+ Salesforce Dashboard Tips & Tricks

By Lucy Mazalon

A Salesforce dashboard is a simple way to visualize key data from either one or multiple Salesforce reports, and can help to “identify trends, sort out quantities, and measure the impact of their activities”.

This guide combines multiple resources from the Salesforce community, so you can get more from this core out-of-the-box Salesforce feature. New to dashboards in Salesforce? Learn how to create one today.

1. Improve Salesforce Dashboard Adoption

Does no one look at your Salesforce dashboards? It can be hard to understand what could possibly have gone wrong when you built a report or dashboard that matched requirements exactly.

Reasons include:

  • It’s hard for users to locate them (a lack of naming conventions, folder access, etc.).
  • Poor quality data causes errors.
  • There is no documentation.
  • There will be too much “analytical noise in the air” if admins don’t purge dashboards.
READ MORE: Why No One Looks at your Salesforce Dashboards – How to Improve Reporting Adoption

2. Interactive Filters

Lightning dashboards enable users to select filters that matter to them. For example, a Director managing teams from different countries can simply make use of dashboard filters to switch views between country teams to visually compare how they are doing.

READ MORE: 5 Lightning Report and Dashboard Tips for Salesforce Super Users

3. Stacked Summaries

With Stacked Summaries, users can easily summarize a substantial amount of data for quicker review and comparison. For example, if you need to show the number of opportunities that are Closed Won, as well as the subtotal of Closed Won opportunities by each country.

READ MORE: 5 Lightning Report and Dashboard Tips for Salesforce Super Users

4. Dynamic Gauge Charts

The Gauge chart is best used to compare how close you are to a particular numerical or monetary goal. Compared to the Standard mode where the segment ranges are represented with numbers, the target segments within the Dynamic mode are percentages.

READ MORE: Dynamic Gauge Charts for Salesforce Dashboards

5. Salesforce Dashboard Dark Mode

Historically, users could switch between light or dark mode per component, or even a different color palette so that report viewers will be drawn to the most important data.

READ MORE: 5 Lightning Report and Dashboard Tips for Salesforce Super Users

6. Build an “Admin Daily” Dashboard

Become a more effective Salesforce Admin with a dashboard that you can easily create yourself. Find out about what is happening in your org – ask the following questions with ease:

  • Do we have enough licenses?
  • Is there anything in Salesforce that might cost us more money?
  • Are we getting the best ROI possible out of Salesforce?
READ MORE: Admin Daily Dashboard: The One Dashboard Every Admin Needs

7. Extend Reports on Dashboard Limits

Dynamic Dashboards are a great way to present important data to Salesforce users that allow you to maintain your organization’s sharing rules. However, there are limits to the number of Dynamic Dashboards you can have depending on the edition of Salesforce you are using.

Luckily, there’s a hack available for you to try out:

READ MORE: Quick Hacks – Running Reports on Dashboards

8. URL Hacking for Salesforce Dashboards

“URL hacking” is the ability to parse over URL parameters for setting values – including dashboards! This enables a dashboard to be opened with a filter set by the URL, removing the need to clone, replicate, or have multiple dashboards.

READ MORE: URL Hacking for Salesforce Dashboards (Preset Salesforce Dashboard Filters)

9. Print Salesforce Dashboards

How many times have you been asked to print a Salesforce dashboard for meeting handouts? Or simply download a Salesforce dashboard component to add the image to a slide deck, or attach it to an email?

Downloading a Salesforce dashboard is easy. With only a click of a button, you can generate a PNG file of your entire dashboard.

READ MORE: How to Print a Salesforce Dashboard

10. Account-Based Engagement Dashboards

Now we get on to a couple of use cases for Salesforce dashboards. Marketing and sales departments are often siloed (especially at larger companies), performance metrics aren’t aligned, and/or it’s simply not part of the daily workflow and discussion.

That’s where ABM and ABE dashboards come in. A solid dashboard establishes the metrics that matter between teams.

READ MORE: The Two Account-Based Engagement Dashboards You Need in Salesforce

11. Simple Pardot Grading Dashboard in Salesforce

Pardot Grading is an incredible feature for organizations to have set up, because grading sheds light on Lead quality – finally quantifying the previously subjective dimension of quality.

You define your grading framework bespoke to your business priorities (the qualities your organization considers an ideal buyer). With free rein and a subjective measurement, reporting is critical for demonstrating that marketing teams are contributing quality leads to the pipeline, and tweaking grading frameworks based on lead outcomes in the pipeline.

READ MORE: Create a Simple Pardot Grading Dashboard in Salesforce

Final Thoughts

Hopefully this guide has set you on the right path for utilizing and creating your own dashboards in Salesforce. From interactive filters to stacked summaries, there’s so much you can do with this out-of-the-box feature to improve the way you visualize key data from one or multiple Salesforce reports.

The Author

Lucy Mazalon

Lucy is the Operations Director at Salesforce Ben. She is a 10x certified Marketing Champion and founder of The DRIP.


    December 03, 2022 4:08 am
    As standard for each Dashboard I create the documentation for in a knowledge article and use the custom link field from the first component to access the knowledge article. That way the documentation and dashboard are interlinked
    Lucy Mazalon
    February 11, 2023 5:25 am
    I like this approach, David - thanks for sharing. Goes in line with improving adoption :)

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