Guide to Collision Control for Marketing Cloud Admins
Collision control, also known as saturation control or frequency capping, restricts the number of emails someone can receive from your organization in a given period of time. This is...
The Latest From Lucy
15 Salesforce Product Insights from True to the Core ’23
True to the Core sessions are highly anticipated and consistently popular. These sessions could be described as an “ask me anything” to Salesforce executives and product managers, where the...
Marketers: What You May Have Missed From Dreamforce ’23
Another Dreamforce has wrapped up – and what a week it’s been. Personally, I was splitting my time between news coverage, absorbing knowledge on Data Cloud, and having great...
What Does a Salesforce Project Manager Do?
Salesforce Project Managers oversee Salesforce projects end-to-end on a variety of Salesforce ‘clouds’ and levels of complexity. Their priority is to ensure the project is successful – delivered on...
Salesforce to Hire 3,300 Employees in a Bounce Back After Layoffs
This year has been a bit of a whirlwind – and not the fun kind. Words such as downturn, inflation, layoffs, and recession have plagued our channels, and Salesforce...
Top 10 Marketing Keynote Highlights from Dreamforce ’23
The Marketing Keynote at Dreamforce ‘23, titled “Marketing in Generation AI”, was full of new innovations that the Marketing Cloud engineering teams have been working hard on shipping, wrapped...
Register Now for MarDreamin’ (and The MarDreamies Awards!)
Interested in Marketing Cloud or Account Engagement (Pardot)? Now that all Salesforce marketers are under one “umbrella”, MarDreamin’ is here to reunite professionals across the platform. Hear what the...
New: Salesforce and Google Workspace AI Assistants
Salesforce and Google have a longstanding partnership which will be extended to Google Workspace generative AI assistants paired with the Salesforce platform. This will allow users to securely work...
