10 Stats About the Salesforce Job Market 2025

The Salesforce job market has seen more than its fair share of developments over the last decade. With socioeconomic factors such as saturation, layoffs, company restructurings, and budget tightening thrown into the mix, the market’s state definitely needs to be followed consistently. 

Here are some of the most important stats about the latest market trends you should be aware of, but keep an eye on more reports from us and the rest of the ecosystem because things could look very different six months from now!

1. The End of 2023 Signalled a Job Market Reset

Salesforce’s ‘job market reset’ was an idea we coined and explored last year, which essentially described the market going through three distinct segments: during the pandemic, the after-pandemic crash, and the current recovery period.

2023 was a rough year for the ecosystem and job market after a couple of successful pandemic years, and the road to recovery was looking long and difficult. However, come the end of 2024 and the start of 2025, and things are looking up, slowly.

2. In 2024, Supply Grew By 19% and Demand Shrank By 37%

According to 10k’s 2024 Talent Ecosystem Report, the supply of Salesforce professionals grew by 19% last year, and demand from employers decreased by 37% – much like 2023, there are still more interested professionals than there are available positions.

However, although the ecosystem isn’t in a state of strong repair by any means, it’s not as dire a state as it used to be either. In 2023, the drop in demand sat at 46%, and the rise of supply sat at 28%, indicating a more favorable scenario for both metrics compared to 2024.

3. 87% of the Ecosystem Admitted to Finding the Market More Challenging Now

One of the standout figures from our first salary survey is that 87% of respondents admitted that they’ve felt that the market has been more challenging recently than previously. 

This doesn’t come as too much of a surprise when you consider that one of the other stats from the survey indicated that it now takes a quarter of professionals three to six months to land their next role.

4. 2018 Was a Successful Year for Job Applicants

Another interesting figure from our survey showed that 2018 was a successful year for job applicants, with 12.8% of respondents saying that they landed their first Salesforce role in that year.

This is followed by 8.1% in 2020 at the height of the pandemic, 10.1% in 2019, and 9.9% in 2017.

5. Out of 24 Roles, 16 Have Seen a Decrease in Salary

It’s no secret that salaries have felt different for many professionals over the last few years, and unfortunately, we do have some data to back that up.

Out of the 24 top roles that we recorded data for in our survey, 16 have seen a decrease in salary when comparing the earnings of those who secured a job in the past 18 months to those who landed a job in previous years. 

However, for the core roles in the Salesforce ecosystem, the declines are in the single digits. On a global average basis, business analyst salaries have declined by 5% in the past 18 months, while developers and admins have declined by 4% and solution engineers by 3%.

6. Salesforce’s Latest Expansions Include a $1B Injection into Singapore

Earlier this month, Salesforce announced their plans to invest $1B in Singapore over the next five years to fuel the adoption of their AI agent, Agentforce. This effort is a huge step forward in the development of Salesforce’s work in the Asia-Pacific region.

Not only that, but a month before, Salesforce revealed plans to invest $500M in Saudi Arabia for AI-related projects as well, in hopes of upskilling 30,000 Saudi citizens by 2030.

7. India Is Seeing a Rise in Demand for Salesforce Talent

Despite the drop in demand globally that we referenced earlier, India has enjoyed a 13% YoY increase in 2024 – a huge jump from the 23% decrease India faced in 2023.

Overall, India saw increases across the board, with admins (16% YoY), consultants (25% YoY), developers (25% YoY), and business analysts (1% YoY) all seeing significant growth.

8. The Salesforce Ecosystem Will Create 11.6M Jobs and $2.02T in Business Revenues Between 2022 and 2028

According to a 2023 report by Salesforce, Salesforce and its partner ecosystem, fueled by the new wave of generative artificial intelligence (AI), will create a net gain between 2022 and 2028 of more than $2T in business revenues and 11.6M jobs.

Salesforce has been pioneering AI for CRM since 2014, and its latest advancements, particularly the Agentforce platform, are expected to skyrocket this venture once it’s fully off the ground.

9. The Number of Salesforce Partners Has Increased Since 2023

Speaking of partners, according to 10k’s report, consulting partner growth continues to make strides in the ecosystem with a huge 20% YoY increase, totalling nearly 3,000 partners. This is a staggering 137% increase in the last five years.

This is likely the result of the “growth at all costs” mentality that the ecosystem followed for many years.

10. Salesforce Has Laid Off Over 2,000 Workers in the Last Two Years

In 2024, Salesforce laid off 1000 employees in two sets of layoffs: the first 700 in January, and the last 300 in July. 

February 2025 brought on the next and latest set of layoffs at the time of writing this post, with over 1000 employees facing the cut.

These layoffs came after the cloud giant announced that it would be undertaking a hiring spree of sales roles in order to meet the requirements of their primary AI offering, Agentforce.

Summary

The Salesforce job market remains one of the most exciting yet difficult tech markets to broach into, but with continual development happening with the company’s AI offerings, it is likely that at some point, we will be catapulted into faster recovery. Only time will tell when.