Trailhead is Salesforce’s online learning platform where professionals can do self-guided training, for free. Trailhead was born from Salesforce’s motivation to build a skilled workforce to meet looming technical skill gaps. At least by 2014 (the year Trailhead was launched), the demand for skilled Salesforce professionals was projected to seriously outstrip supply.
A large part of Trailhead’s overwhelming success is its gamification. Users achieve badges (etc.) in order to level up through the ranks. ‘Trailblazers’ who are new to Trailhead start as a ‘Scout’, and can quickly jump to the next ranks.
‘Ranger’ is the highest Trailhead rank and is considered a great achievement for Trailblazers. Becoming a Trailhead Ranger requires 100 badges and 50,000 points which takes time and dedication (that’s if you don’t just take the easy modules!)
Many Trailblazers have reached far beyond ‘Ranger’; I’ve seen an increasing number of Trailblazers proudly write 3, 4, or 5x Ranger alongside their job titles on LinkedIn, or on their Twitter bios. However, there is one person that remains unbeaten – Evaldas Zaranka – a 12x Trailhead Ranger who has completed every public Trailhead badge! (And monitors Trailhead closely for new ones weekly).
With thousands of badges available on Trailhead, there are other factors that explain why people are gaining a ton of Trailhead badges. New modules every week, a consistent stream of new Salesforce features and products to learn, and a lot more spare time during the covid pandemic lockdowns explain why there are many Rangers and super Rangers.
Which led me to think: What is the average number of Trailhead badges? Did changing lifestyles impact Trailhead activity? And what could the spread across Trailhead ranks look like?
Luckily, we have access to data from the Mason Frank Career Survey that collects rich data from 2,500+ Salesforce professionals, spanning a range of job titles, industries, and geographic locations. 95% of the respondents have used Trailhead – so I will be using their insights in this guide.
What’s the Average Number of Trailhead Badges?
The average number of Trailhead badges is 120. Note that this data was collected in 2020, and so we will update the average when the 2021 results are released. As 54% of the respondents gained more Trailhead badges during the covid pandemic, this could very well increase.
What’s most interesting, is the spread across Trailhead ranks. Half claimed to be Rangers, which is a disproportionate split…
A rank higher than Ranger? There’s been talk among the Salesforce community who would love a rank above Ranger to be introduced, for both a motivation boost and for recognition. These results make a solid case for the super Ranger.
What’s Your Trailhead Rank?
Find your Trailblazer.me profile by logging into Trailhead, clicking on your picture (top right hand corner), then ‘Profile’. Your Trailblazer.me profile is the central place that displays all of your Salesforce certifications, so keep the URL to your page handy!
Top Trailblazers is a public leaderboard tracks who’s on top in the Trailhead badge rankings, and certifications.
If you are looking to track the average number of badges achieved and other Trailhead metrics among your users and teammates, you can check out the free Trail Tracker, which syncs data into Salesforce reports and dashboards.