Events / Marketers

Complete List of Connections Parties & Events 2023

By Lauren Metcalf

The most anticipated Salesforce event for marketers is fast approaching! Connections is Salesforce’s digital marketing and commerce event of the year, and this year promises to be as exciting as ever.

Connections is full of learning opportunities, workshops, exciting announcements, and of course, parties to let your hair down. In true Salesforce Ben fashion, here is our list of all the hottest events happening in Chicago across CNX week.

Tuesday 6th

Life Sciences Happy Hour

Join Sercante and Salesforce for a Marketing Cloud Life Sciences Happy Hour! Enjoy cocktails while networking exclusively with MedTech and Pharma peers.

Details: 4pm – 6pm, Fatpour Tap Works


Make Salesforce Connections with EPAM

Start conversations a day early with EPAM. Join their team of Salesforce experts for a night of networking with complimentary hors d’oeuvres and beverages. 

Details: 5pm – 7pm, VU Rooftop Bar


Trifecta Happy Hour

Join Trifecta for drinks to start Connections right!

Details: 5pm – 7pm, Highline


Networking & Dinner: Elevating Your B2C & B2B Commerce Experience

Looking to transform your commerce capabilities across B2C and B2B? Join Publicis Sapient to network amongst your peers and explore B2B Commerce strategies, eCommerce profitability, and getting ahead of industry trends.

Details: 6pm – 9pm, Cabra Rooftop at The Hoxton


Sunset & Sangria Rooftop Happy Hour

An evening of refreshing drinks, delightful views, and meaningful connections with like-minded professionals during Salesforce Connections.

Details: 6pm – 9pm, 111 N Canal St.


Connections Opening Party

A private party the night before Connections in the World’s first and only 2 Michelin Star brewery. What could be better? Enjoy an evening with Uptima, Salesforce,, Propel, and Zilliant.

Details: 6pm – 9pm, Moody Tongue

Dept Welcome Party

Start Connections as you mean to go on! This welcome party, hosted by DEPT, will be a great way to start your trip.

Details: Evening, Fatpour Tapworks


Wednesday 7th

Newcomer Welcome Breakfast

Join Sercante before all the chaos is set to begin and connect with other Trailblazers in a friendly environment with a light breakfast to help fuel your energy for your first experience of Connections!

Details: 8am – 9am, Fatpour Tap Works


Merkle’s Shift7 Breakfast

Kick off the first day of Salesforce Connections with Merkle’s Shift7 team for a morning of breakfast and networking to begin the fun. 

Details: 8am – 9am, 270 Restaurant inside McCormick

No Registration Required

Non Profit (NGO) Lunch & Forum

If you’re in the Non-Profit (NGO) space, this is a great opportunity to mingle with your people and swap success stories. Join the conversation to discuss what’s prevalent for Non Profit & NGO leaders today and learn strategies to help your organization thrive.

Details: 11am – 12pm, Fatpour Tap Works


Demo Jam

What is a demo jam, you ask? A demo jam is where you can see companies showcase their amazing tech products in action. Attendees will then vote at the end of the session for their favorite app or product and the winner will be crowned Demo Jam Champ.

Details: 1pm – 2pm, Fatpour Tap Works


MovableInk MarTech Happy Hour

Join Movable Ink + Partners for some breathing room during Salesforce Connections
where you can enjoy finger-food, drinks, and a game or two! This event is at capacity but you can join the waiting list to be notified if a place opens up.

Details: 4pm – 6pm, The Wheeler Mansion


EDU Happy Hour

Join Sercante and Salesforce for a Happy Hour dedicated to celebrating the Education community! Enjoy cocktails while networking exclusively with EDU peers.

Details: 4.30pm – 6pm, Fatpour Tap Works


Before the Party Happy Hour

With industry leaders and Trailblazers focused on customer magic, this year’s Salesforce Connections promises to be better than ever. And what better way to kick off the Party at Connections than with a happy hour!

Details: 4.30pm – 6.30pm, Woven & Bound Restaurant


Connections After Party

Keep the inspiration and networking going after day 1 of Connections with Slalom, Salesforce, Copado, and Bolt. Meet and mingle with peers while enjoying delicious food and cocktails before heading to the concert.

Details: 4.30pm – 7.30pm, Mae District


OSF Digital Cocktail Reception

After a day full of learning, join OSF at a networking event and enjoy the views of the Chicago skyline with cocktails!

Details: 5pm – 7pm, VU Rooftop


Executive Dinner

An evening of fine dining, drinks, and captivating conversations. Network with Salesforce + RoyalCyber customers, including Titan Brands, Capital Lighting, Bramble Berry, and more, before seamlessly heading to the Salesforce Concert. Limited seats are available, so reserve your spot now.

Details: 5pm, Woven & Bound Restaurant


Merkle’s Happy Hour

Unwind from a full day of Connections at Merkle’s happy hour! Chat with colleagues about everything you learned throughout the day or just shoot the breeze with fellow marketers, but either way, do it over drinks with us!

Details: 5.30pm – 8.30pm, Venue Overdrive


Publicis Sapient Happy Hour 

Join the list to receive an invitation to a Happy Hour.

Details: 5.30pm – 8.30pm, VU Rooftop Bar


Party at Connections

For the first time in Connections history, there are two iconic bands taking stage at the concert! After spending the day learning everything you can about how AI + Data + CRM = customer magic, you can rock out to Neon Trees and MisterWives.

Details: 6pm – 9pm, Wintrust Arena

6Street Digital Afterparty

Finish off your night in style by savoring the stunning Chicago skyline from the 22nd with drinks and hors d’oeuvres.

Details: 8pm – 11pm, VU Rooftop Bar


The Official Unofficial Connections After Party

Following the Connections party, join Run DTC, Bold Metrics, Yotpo and Signifyd for the ‘official’ unofficial after party. You can expect some time to mingle before the party gets started, and there will be plenty of drinks & food for everyone to enjoy!

Details: 8.30pm – 1am, Tree House


After Concert Party

Want to keep the party going after the Connections concert? Join Sercante for a live DJ, open bar with fancy wild-themed cocktails, tapas-style hors d’oeuvres, and of course, all your favorite people from the Salesforce event.

Details: 9pm – 1am, Fatpour Tap Works


Thursday 8th

Financial Services Breakfast

Discover how wealth managers are using data-driven experiences to increase engagement over breakfast.

Details: 6am – 9am, VU Rooftop Bar

Marketing Community Fun Run

Lace up your sneakers and get ready for an unforgettable experience at the Marketing Community Fun Run at Connections, where you’ll walk, sprint, jog, and laugh your way through a thrilling course while connecting with your peers!

Details: 7am – 8am, Cloud Gate (The Bean)


Mimosas & Marketing Cloud Mixer

Enjoy breakfast and coffee with Sercante and the DESelect team and to debrief the day before and learn more about DESelect products.

Details: 8am – 9am, Fatpour Tap Works


Chicagoland Trailblazer Networking Event

Join for great in person conversations and some Chicago pizza! It’s a chance to get together in real life and if you are attending Connections, it’s conveniently located near (one block north) McCormick Place West.

Details: 3pm – 6pm, Pizano’s Pizza & Pasta


That’s a Wrap Happy Hour

A final happy hour before you wrap up your journey at Connections. You will have the opportunity to connect with other Trailblazers in a friendly environment and grab light appetizers and a drink or two.

Details: 3pm-6pm, Fatpour Tap Works


Salesforce Connections Happy Hour

Threekit, Capgemini, and Yotpo are excited to bring together senior professionals for a night of networking. This is a great opportunity to see old friends and meet new folks in the Salesforce Commerce ecosystem while enjoying foods, drinks and music.

Details: 5pm – 6.30pm, Fatpour Tapworks


Salesforce Connections Happy Hour Experience

Join Gerent and your peers for a night of fun, good eats, and drinks. This will be an opportunity to network with most innovative leaders in the Retail & Consumer Goods, Education, Travel, Healthcare & Life Sciences spaces who redefining the Salesforce Implementation Arena!

Details: 6pm – 9pm, VU Rooftop Bar


CNX22 After Party

At Connections, the fun doesn’t stop when the sun sets. In fact, we’ll just be getting started. Join dentsu to keep the party going with free drinks and refreshments.

Details: 9pm – 11.30pm, VU Rooftop Bar


The Author

Lauren Metcalf

Lauren is Content & Services Delivery Lead at Salesforce Ben.

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