Events

Official 2026 Dreamforce Parties and Events Guide

Lauren Metcalf

By Lauren Metcalf

The biggest event in the Salesforce calendar is fast approaching, with Dreamforce kicking off on September 15. As many seasoned Trailblazers will know, Dreamforce is the kind of event you really need to plan for, so we hope this post helps you plan your more recreational activities!

SF Ben has been compiling this list since 2016, and we’re proud to bring you the best parties and events that Dreamforce has to offer!

SF Ben Dreamforce Events

After Party

The SF Ben After Party is one of our signature Dreamforce events, bringing together professionals, partners, and ecosystem leaders for an evening of networking, music, and celebration.

Details: September 15 | 7 PM – Late | The Grand Nightclub

Registration

Breakfast Blend

Join SF Ben and AutoRABIT before a busy day at Dreamforce. Set yourself up for success with a delicious morning meal, an expert-led discussion, and the chance to connect with peers from across the Salesforce ecosystem.

Details: September 16 | 8 AM – 10 AM | LongHouse

Registration

Bites & Insights

Step away from the hustle and bustle of Dreamforce to relax, enjoy complimentary refreshments, and meet Salesforce professionals. Plus, hear SF Ben and Copado in action with an exclusive session designed to continue your learning.

Details: September 16 | 12 PM – 2 PM | LongHouse

Registration

Monday 14 September

Operatus Uncorked: Wine Country Escape

Start the week rested and unwind in Napa Valley. Join Operatus’ planned tour from San Francisco to three well-known Napa wineries and get to know your peers outside the conference room.

Details: 10 AM – 4 PM, pick up TBC

Registration

Odaseva Product Launch Happy Hour

Hear about Odaseva’s latest innovations before anyone else. Toast to the announcements and the week ahead at this exclusive event.

Details: 4:30 PM – 6 PM, Odaseva HQ

Registration

BlazerFest Kick-Off Party by PartyBlazers

Organized by Trailblazers for Trailblazers, the BlazerFest Kick-Off Party has zero pitches – only fun, networking, food, and charity. Start Dreamforce with a smile, new connections, and the famous PartyBlazer sunglasses!

Details: 5 PM – 10 PM, Southside Spirit House

Registration 

First Stop: The Night Line

Kick off Dreamforce 2026 in style with Sweep. Get ready for the week ahead with drinks and music alongside your peers. 

Details: 6 PM – 9 PM, Novela

Registration

Tuesday 15 September

Financial Services & Insurance Executive Breakfast

Join TCS, Coastal, ListEngage, Salesforce, and a panel of customers for an executive breakfast on what it takes to build a data-ready, governance-strong enterprise.

Details: 8 AM, W Hotel

Registration

Zennify Banking Breakfast & Panel

Start the day right with breakfast amongst leaders across banking and lending. Good company, a quiet room, and a conversation worth arriving early for.

Details: 8:30 AM – 9:30 AM, 360 3rd St

Registration

Keynote Watch Party & Brunch

Brunch with a side of Benioff. Join Zennify for brunch, fresh coffee, and mimosas while watching the keynote stream in comfort.

Details: 9:30 AM – 11:30 AM, 360 3rd St

Registration

Zennify Credit Union Lunch & Panel

If you’re seeking a little break from the Dreamforce floor, enjoy lunch with credit union leaders from across the country. 

Details: 12 PM – 1 PM, 360 3rd St

Registration

Dreamforce Welcome Reception

Enjoy music, networking, light refreshments, and drinks at Moscone after your first day of learning. Admission is included in your conference ticket.

Details: TBC

NeuraFlash Dreamforce Happy Hour 2026

Celebrate night one of Dreamforce at one of San Francisco’s favorite watering holes. Join NeuraFlash for a night of networking, fun, and dueling pianos!

Details: 5:30 PM – 7:30P PM, Johnny Foley’s Irish House

Registration

An Evening at Foreign Cinema

Join Operatus and friends as they kick off Dreamforce in old Hollywood style, with dinner and a little bit of movie magic.

Details: 7:30 PM – 10 PM, Foreign Cinema

Registration

Wednesday 16 September

Zennify Insurance Breakfast & Panel

Spend the morning among insurance peers, only one block from Moscone. Coffee poured, doors closed, and time to actually talk.

Details: 8:30 AM – 9:30 AM, 360 3rd St

Registration

Zennify Wealth Management Lunch & Panel

Expect a midday reset lunch in the company of wealth leaders carrying the same client conversations you are.

Details: 12 PM – 1 PM, 360 3rd St

Registration

AI Unfiltered

Join Traction Complete and RevOps Co-Op as well as the brightest minds in revenue, data, and AI to share lessons, collaborate, and build the blueprint for what’s next.

Details: 1 PM – 8 PM, Sandbox VR

Registration

The Tequila Lounge

Looking for a Dreamfest pregame? Join Zennify for top-shelf tequila, great company, and conversations you’ll actually remember.

Details: 3 PM – 5 PM, 360 3rd St

Registration

The 2026 Engagement Party

Join Idealist Consulting for a conversation that matters alongside fellow nonprofit leaders at San Francisco’s landmark jazz venue.

Details: 4 PM – 7 PM, The Dawn Club

Registration

Odaseva Dreamfest Happy Hour

Before you dive into Dreamfest fun, swing by Local Edition to sip on world-class cocktails, snack on tasty bites, and soak up the cool vibes of California’s iconic printing history.

Details: 4 PM – 7 PM, Local Edition

Registration

Dreamfest

The highly anticipated Dreamfest event is the best way to mark the middle of Dreamforce – headliners TBC. Admission is included in your conference ticket. 

Details: TBC

Thursday 17 September

Zennify Dreamfest Recovery Lounge

If you partied a little too hard at Dreamfest, Zennify has you covered. Ease into your final day at Dreamforce with breakfast, green juice, and massages within a relaxing environment.

Details: 9 AM – 12 PM, 360 3rd St

Registration

Final Thoughts

Some of the best interactions at Dreamforce happen outside of the Campground, so it’s best to reserve time each day for extra-curriculars. 

This article will be updated with the latest and greatest events happening in San Francisco during Dreamforce week – be sure to check back regularly!

Don’t see your event on this list? Email editors@salesforceben.com with the landing page link to be featured.

The Author

Lauren Metcalf

Lauren Metcalf

Lauren is Content Ops Manager at Salesforce Ben.

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