Pardot & Marketing Cloud Certification Paths [Infographic]
There are now 35+ Salesforce Certifications, a number which continues to grow every year. As two different products requiring specialised skill-sets, Pardot and Marketing Cloud have distinct certification paths to follow. In the ‘Pardot & Marketing Cloud Certification Paths‘ infographic, you will find each pathway side-by-side, highlighting any pre-requisites, the recommended experience in months/years, and even the new ‘Marketing Cloud Administrator’ certification.
Note that the point may not be to continue up the pyramid – the higher levels are not the only endpoints. It all depends on your role, for example, a marketer using Pardot day-to-day does not need to continue up the pyramid to the Consultant certification. I included the Salesforce Administrator Certification as useful knowledge to have as a Pardot marketer; with Pardot moving ever closer to Sales Cloud features, the core Admin certification will give you a solid foundation – it certainly did for me!
The preprequisite for the MC Consultant is now the Admin cerfification. Do you have an updated 2021 Paths graphic?
Hi Larisa, it’s been updated now, thanks for flagging 🙂
What’s the prerequisite to learning Pardot? I’m new to Salesforce ecosystem but interested to make career in Pardot or in Marketing Cloud.
Hi Ajinka, there no prerequiste to learn Pardot. If you don’t come from a digital marketing/marketing technology background, then you will need to spend more time studying. This is what you can expect to pass the first Pardot certification “Pardot Specialist” https://www.salesforceben.com/pardot-specialist-certification-guide-tips/