The consistently popular and highly anticipated “True to The Core” sessions have been transformed into a monthly live broadcast. The first “True to The Core Live” streamed at the end...
Brian Coles is a Pardot lead architect…with a twist! I was looking forward to this conversation with Brian because he is quite an extraordinary person. I first met Brian...
You may have heard about the Salesforce IdeaExchange? It’s the platform that allows the Salesforce community to directly upvote which features they want to see as part of the...
There are multiple ways to add Leads or Contacts to a Salesforce Campaign. Sometimes you will need to add Campaign Members in mass (eg. a list upload), but there...
At SalesforceBen.com, we have been enabling Salesforce Admins, Consultants, Developers and Marketers with salary statistics for a number of years. Then, we realised there was a gap – where...
Is there a way to mass update Pardot email templates? The answer to that is yes, and no. There comes a time in every marketer’s life where they need...
Marketing Data Sharing Rules are what determine which records should sync to Pardot from Salesforce. Use these rules to restrict which data is sent to Pardot, perfect for organisations...
‘Should you use Pardot lists or Pardot tags?’ is the real question being asked here. When creating Engagement Studio rule steps, or segmenting prospects in Pardot generally, you have...
We all know that Salesforce offers different tools for automating business processes. As a flexible and scalable CRM platform, it means that Admins are often given multiple options in...
The London Pardot B2B Marketers Group, just like every other Trailblazer Community Group, went virtual back in March. There is a silver lining to this: we have been recording...
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