How to Run Complex Lead Distribution with Pardot Forms
Do you have a ‘contact us’ form that needs to route and assign leads to sales users and multiple groups? You’re not alone! In this article we’ll show you...
The Latest From Jennifer
How to Add Personalized Thank You Content to Pardot Forms
When a prospect completes your Pardot form, you have the option to redirect prospects to another landing page or you can display some sort of thank you content. Most...
6 Advanced Pardot Form Features You Should Be Using
Pardot Form advanced features that are included out-of-the-box can be overlooked. Whether you’re new to Pardot or you’re a long time user looking to change up your forms a...
Pardot Progressive Profiling Form Tutorial & Examples
Progressive Profiling is an out of the box feature for Pardot Forms that is often overlooked. You are able to display form fields based on what fields the prospect...
Connect Pardot Form Handlers to Your Website & Troubleshooting Tips
Pardot Form Handlers are designed to connect Pardot to external forms so you can pull the data from an existing external form into Pardot. With Pardot forms being a...
Embed Pardot Forms on Your Website Using iframe – Pros & Cons
There are several reasons why you should embed Pardot Forms on your website. Not only will you have more control when you use the Pardot form, but you will...
Using Pardot Pop-Up Forms on Your WordPress Website
As a marketer, you have likely seen several pop-up form examples while researching the best ways to convert leads. These impromptu forms might be asking you to download a...
B2B Marketing Analytics: How to Create a Dashboard – Part 4
Getting started with B2B Marketing Analytics can be overwhelming. As marketers, our success story is heavily reliant on the data. This series aims to demystify Salesforce’s Einstein Analytics for...
B2B Marketing Analytics: How to Create a Lens – Part 3
Getting started with B2B Marketing Analytics can be overwhelming. As marketers, our success story is heavily reliant on the data. This series aims to demystify Salesforce’s Einstein Analytics for...
Exploring the New ‘Prospect and Activity’ Dataset for B2B Marketing Analytics
As part of the Winter ‘20 release, a new dataset called ‘Prospect and Activity’ has been added to B2B Marketing Analytics (B2BMA), which includes three years of engagement history...
