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Salesforce Announce 2025 Dates for Dreamforce

By Thomas Morgan

Reeling off the success of this year’s unforgettable Dreamforce event, Salesforce has officially announced the dates for Dreamforce 2025! Get ready for a big celebration of customer success, innovation, and, of course, the continual development of AI in the ecosystem.

With action-packed agendas, captivating speakers, and countless opportunities to connect with trailblazers from across the globe, Dreamforce 2025 promises to be a must-attend event once again. Let’s take a look at the closer details!

Dreamforce 2025: Back in San Francisco

Make sure to mark your calendars for next year – Dreamforce will be taking place in San Francisco from October 14-16, 2025. These dates may come as a shock to many, as the event has been held in September for the past four years (no information surrounding this decision has been disclosed).

The big talking point from this announcement is Salesforce’s decision to stay put in San Francisco. There have been ongoing discussions within the ecosystem surrounding safety issues in the city, with homelessness and crime increasing drastically over the past few years. After a Dreamforce speaker was attacked in 2023, many voiced that the event should move to a more suitable location to prevent another incident.

READ MORE: Dreamforce Returns to San Francisco: How Has the City Tackled Its Ongoing Challenges?

According to San Francisco Business Times, Salesforce announced their plans to remain in San Francisco until 2027 as long as the city showed their “ability to demonstrate a safe and secure environment for Dreamforce” this year. Essentially, Salesforce gave San Francisco an ultimatum – clean up your act, or we’re moving out.

In response to this, San Francisco Mayor London Breed has made a gargantuan effort to mitigate these issues so that the city is safe for all to visit. Breed was a speaker at this year’s Dreamforce and highlighted the change in culture being implemented throughout the city while hinting at the likelihood that Dreamforce would return to San Francisco.

When asked if she had received guarantees that Dreamforce would return to the city in 2025, the mayor said, “I’ve gotten some”, and described the prospect of Las Vegas (a city mentioned most as a potential alternative) as too distracting for Dreamforce attendees!

It’s safe to say that Marc Benioff, CEO of Salesforce, has noticed a significant improvement at this year’s event and announced that he is more than happy to remain in San Francisco for another three years:

“We have a great city, the city’s never looked better, and I couldn’t be happier. We signed an agreement – we’re going to be here for three more years. As long as it remains safe, secure, and trusted, we’re going to keep coming back.” Marc Benioff, CEO of Salesforce

Final Thoughts

This announcement means you can now join the list to be the first to know when Dreamforce 2025 tickets are live – as well as hear about all the upcoming announcements, access to hotels, and much more.

If you want to look at this year’s event for motivation to go next year, check out our team’s Dreamforce 2024 experience in Pictures!

The Author

Thomas Morgan

Thomas is a Content Editor at Salesforce Ben.

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