Pardot Project Management – Framework to Improve your planning
Identifying the role key stakeholders have in a project is the foundation for clear communication and ensures everyone knows how they contribute to the success of the project. As...
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How to Pause a Marketing Cloud Journey
The ability to pause a Journey in Marketing Cloud is now available as standard functionality! Announced in the May 2020 release, Marketing Cloud users can now temporarily stop Journey...
Guide to Path Optimizer in Marketing Cloud Journey Builder
Journey Builder is designed for creating 1:1 personalised marketing journeys for your prospect and customer communications. Thanks to its ability to bring together several communication channels within a single...
Train Your Team on Salesforce Marketing Cloud for Free Using Trailhead
Deciding on Salesforce Marketing Cloud as your marketing automation platform of choice and implementing it is only part of the story – you will have to familiarize your team...
22 Points on Pardot Deliverability, Data, and Compliance
Pardot offers settings that help you towards your own organizational standards in Data Privacy, and stay compliant with legislation, such as GDPR. Legal, IT & sales departments should be...
