Not long until Dreamforce starts! As Salesforce’s flagship conference, Dreamforce is the highlight of the year for many professionals in the ecosystem. And even if you’re not attending in...
Data Cloud is the fastest growing organically built product in Salesforce’s history (i.e. Salesforce built it themselves, not via acquisitions). Data Cloud could be described as the ‘Holy Grail...
Pardot (Account Engagement) has many strengths – from powerful email campaign automation with Engagement Studio, to a close alignment with Sales Cloud. But for some organizations, there will come...
The Salesforce Winter ‘24 release notes have arrived. As is tradition, I’ll be covering the highlights for Account Engagement (Pardot) admins and users. This release features a desired capability...
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