Out of all of the Salesforce Clouds, you’re likely most familiar with Sales Cloud – after all, the marketing-sales lead hand-off and/or account-based marketing requires tight alignment between teams...
If you’ve landed on this guide, I am assuming that you already have a basic understanding of AMPscript (Marketing Cloud’s proprietary scripting language), which is predominantly used for content...
While we’re still basking in the hot summer weather, the Salesforce Winter ‘23 release notes have arrived (all 581 pages)! We could call this the “Account Engagement Developer Experience...
If you work in marketing, chances are that you already know that third-party cookies are being depreciated, soon to become a thing of the past. None of the major...
Subscribe to Salesforce Ben to continue.
