Free Add-ons for Pardot and Salesforce Campaign Management
Smart marketers aim to get the most out of their marketing automation platform – after all, most aren’t cheap. As you become a power user, you will begin to...
Use Salesforce Task Queues with Pardot (for Re-engaged Prospect Alerts)
Why won’t Pardot create a new lead? How can a salesperson, using Salesforce, be notified that one of their existing leads/contacts has engaged with a new campaign? And what...
How to Mass Update Pardot Field Values and Form Field Labels
Have you found yourself in a situation where you need to change dropdown field values and labels on Pardot forms? Without a native way to bulk update Pardot labels,...
7 Tips for Maximizing Salesforce Engagement History
There are multiple ways to display Pardot engagement data in Salesforce. Engagement History is a collection of features that increases Pardot visibility across the Salesforce user experience (Lightning components,...
Explore Salesforce Marketing Careers – Demand Generation, Data Science, and more!
Helping others in the Salesforce community progress their careers is something that I keep front of mind – in fact, the whole SalesforceBen.com team does, too (it is our...
Pardot Completion Actions and Connected Campaigns – The Dynamic Duo
There are a lot of things in this world that you can put together but not many that go together well. Within the Pardot and Salesforce world, there’s a...
Pardot Email Unsubscribes Report: Understand Which Caused Email Opt-outs
Opt-outs, also known as unsubscribes, are bad news for your email marketing health. Email is the backbone of Pardot marketing automation, so it’s worth keeping a close eye on...
Salesforce Connections Registration Is Live – The Event for Salesforce Marketers
Salesforce Connections 2021 is back, coming to San Francisco (virtually) on June 2, 2021! Connections is Salesforce’s digital marketing and commerce event of the year – the go-to conference...
How to Use Salesforce Queues with Pardot to Reassign Qualified Prospects
As a marketer and Pardot user, you have probably found yourself in the situation where you need to both push prospect records to take advantage of Salesforce reporting while...
![Salesforce Engagement History: The Complete Overview [Infographic]](https://www.salesforceben.com/wp-content/uploads/2021/05/Salesforce-Engagement-History-complete-overview.png "Salesforce Engagement History: The Complete Overview [Infographic]")
Salesforce Engagement History: The Complete Overview [Infographic]
There are multiple ways to display Pardot engagement data in Salesforce. Engagement History is a collection of features that increases Pardot visibility across the Salesforce user experience. With so...
