![Getting to the Bottom of the ‘Do Not Email’ Field in Pardot [Infographic]](https://www.salesforceben.com/wp-content/uploads/2018/01/DRIP_title_.png "Getting to the Bottom of the ‘Do Not Email’ Field in Pardot [Infographic]")
Getting to the Bottom of the ‘Do Not Email’ Field in Pardot [Infographic]
How can a prospect become unmailable in Pardot? What’s the difference between ‘Do Not Email’ and ‘Opted Out’ fields? If you are confused and not sure how to answer...
Summer ‘21 New Pardot Features & Updates – My Top 8 Picks
The Salesforce Summer ’21 preview release notes are here* which means more features are coming to Pardot in May/June 2021 (check your dates here). If you’re still catching up...
![Complete List of Pardot in Salesforce [Updated]](https://www.salesforceben.com/wp-content/uploads/2020/03/DRIP_title_Complete-List-of-Pardot-in-Salesforce-.png "Complete List of Pardot in Salesforce [Updated]")
Complete List of Pardot in Salesforce [Updated]
‘Pardot in Salesforce’ can mean many different things. We could be referring to Pardot data syncing to Salesforce fields, showing Pardot data in Lightning components, unified access (single sign-on),...
New Pardot B2B Marketing Analytics Plus – a First Look
B2B Marketing Analytics Plus is a new edition of Pardot’s analytics tool. What is B2BMA Plus? What does it do? How is it different from B2B Marketing Analytics? So...
![Pardot Email Reporting: Key Metrics and Where to Find Them [Infographic]](https://www.salesforceben.com/wp-content/uploads/2017/10/DRIP_title_Pardot-Email-Reporting_-KEY-METRICS-Where-to-Find-Them-1.png "Pardot Email Reporting: Key Metrics and Where to Find Them [Infographic]")
Pardot Email Reporting: Key Metrics and Where to Find Them [Infographic]
Introduction Email will continue to be core to Marketing Automation. While other marketing channels have come and gone, email has proven itself lucrative and effective. Pardot reports on a...
How to Build a Pardot Email Campaign Overview Report in Salesforce
Engagement History reporting gives us the opportunity to build Salesforce reports based on Pardot marketing asset performance data (you can read the full backstory in this post). In short,...
4 Ways to Create Salesforce Contact Roles (and Get Accurate Campaign Influence Reporting)
Campaign Influence is arguably one of the most underutilized parts of Salesforce. When leveraged effectively, it helps marketing demonstrate ROI and show exactly which campaigns are influencing pipeline. But...
9 Salesforce System Quirks Every Marketer Should Know
Salesforce is a powerful and flexible CRM – as we know! With the intricate data model, and the flexibility to customise, come system quirks. ‘Quirks’ are features or details...
