Pardot Modules now live on Trailhead!

Yes, this is the week that Pardot joins Trailhead with two modules to kick things off. Pardot, Salesforce’s B2B marketing automation tool, was noticeably absent for some time on ‘Trailhead’, the acclaimed interactive, self-learning platform. But now that’s the past – the users spoke, and… Read More

The Salesforce AI Breakthrough Explained

Practically everyone in the Salesforce industry is sitting with bated breath waiting for the revolutionary first AI-enabled CRM to materialise. Salesforce announced their first break-through towards that revolution: Text Summarisation. Although the world is still being kept in suspense, this is an exciting leap in… Read More